Identify & Convert Shoppers, Everywhere.
Transform shopping experiences into brand loyalty journeys. Translate interactions into purchases, integrating physical and digital customer experience.
How did this global hair care brand generate a consolidated view of tertiary data scattered across 39 distribution partners?
FirstHive ingested transactional data coming in from 39 different distribution partners to create a consolidated view of the tertiary data which was further used in influencer marketing campaigns.
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We deployed the FirstHive Platform to help us redefine our customer engagement. The FirstHive team’s approach and support in on-boarding us on to their platform was spectacular.
P. K. Hariharan,
GM, COTY/Wella India
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